Arkansas trademarks famous “Woo Pig Sooie!” Hog Call: Report

The famous Hog Call chanted by fans of the sports teams of the University of Arkansas Razorbacks is now a registered trademark owned by the school.

Not a song or a slogan mind you, but the cheer Wooo, Pig! Sooie! that is accompanied by raised arms and wriggling fingers at stadiums during Hogs' games.

Forbes.com reported late this past week that, earlier this month, the United States Trademark and Patent Office “granted registration of the [Hog Call] sensory mark to the school's Board of Trustees.

The university filed for the trademark in July of 2013, according to the business site. And, as part of its case, UA submitted a video (below) of Razorbacks legendary football coach Frank Broyles leading fans in a Hog Call.

It’s believed that the trademark for the Hog Call is the first collegiate cheer to be registered.

The school stated in a release that UA sought a trademark in an effort to stop those “seeking to exploit the mark commercially.”

This way they can hog it for themselves.

Rutgers will unveil all-black uniforms on Saturday

The Rutgers football program underwent a lot of changes this year starting with new head coach Kyle Flood, renewed confidence and a return to a national ranking.

On Saturday, the Scarlet Knights will debut their new all-black look as part of what the university has designated a "blackout game." Fans are being encouraged to wear all black as well, reports The Star Ledger.

The black pants and jerseys accented with red stripes still have the familiar Rutgers "R" on each of the "scarred" helmets.

Two weeks ago, the No. 22-ranked Rutgers squad (4-0) defeated Arkansas in what many fans are calling the biggest win for Rutgers since the Greg Schiano coached team upset undefeated Louisville in 2006.   Quarterback Gary Nova had the bast game of his college career by throwing for 397 yards and 5 touchdowns against the SEC power.

Flood's team will look more like the Black Knights when Connecticut rolls into High Point Solutions Stadium this Saturday for a Big East showdown.  A big change from Rutgers usual red unis.  It's one of a trio of new uniforms the team unveiled earlier this year.

"I love all three versions of our uniforms," Flood said.  "Most important, I guess to me is the reaction from the recruits and the players.  I think our players like it.  I think they enjoy wearing the black uniforms.  I think that's probably more important than my personal taste."

Nova said the change in appearance "is probably a bigger deal for the fans than the players."

"It's something different," he said.  "It's always fun to do something like this.  So I think everyone is looking forward to it."

Rutgers officials are expecting a near sellout at Rutgers' 52,454-seat stadium.  Students have already claimed a record 11,000-plus tickets.