Tom Coughlin tells Odell Beckham Jr. to tone down celebrations (VIDEO)

New York Giants head coach Tom Coughlin may have introduced a more relaxed atmosphere around his team this season, but that doesn't mean he'll tolerate any nonsense.

And it starts with Giants wide receiver Odell Beckham Jr. toning down his touchdown celebrations.

In between Beckham's elaborate touchdown dance in the first quarter and his way more subdued third-quarter touchdown celebration against the Rams, Coughlin laid down the Footloose law to his rookie sensation.

"He will tone it down," Coughlin said after the 37-27 victory where Beckham finished with eight catches for 148 yards and two touchdowns. "He will. He did."

That was after Beckham spun the football and did his trademark 'Whip' dance after his 9-yard touchdown reception when he was flagged 15 yards for taunting.

“@Court_Frilot: Odell Beckham With The "Whip" Dance🔥😍😍😍😍😍😍😍 https://t.co/e7ujoPTbcD” my mans 😂😂
— #BeGreatKev (@OBreezy33) December 22, 2014

When Beckham scored his second touchdown of the contest on an 80-yard bomb from quarterback Eli Manning, he tried to show restraint. He tossed the ball aside, shook his head 'no' at the crowd and started to put his finger to his lip to hush the Rams fans.

But Beckham thought better of it, collected the football and handed it to the official. It was the first of his 11 touchdowns this season that didn't include a dance.

"I just picked the ball up and handed it to the ref," Beckham said. "I didn't want to hear anything else. It feels good when all those big guys are running down 80 yards."

And it was a thing of beauty.

GIF: Watch Odell Beckham Jr blow past the Rams secondary on an easy 80yd TD http://t.co/LDqYD91fPY
— The Cauldron (@TheCauldron) December 21, 2014

Immediately after the taunting penalty, the dance-tested Coughlin called his young star over on the sideline. He wasn't happy about the end result of the celebration.

"I said something to him when it happened," Coughlin said. "When he was called for it I said something to him."

If Coughlin is back with the Giants next year, and Victor Cruz returns with his salsa shake, it looks like the old coach will do more scrutinizing than that Dancing With The Stars panel.